During pregnancy

Line art - draped linen with a single fine line

Linea nigra: the dark line on your belly, expla...

Aakanksha Bhagwatkar

The line was always there - pregnancy just inked it in. What it is, why it darkens, and when it fades.

Linea nigra: the dark line on your belly, expla...

Aakanksha Bhagwatkar

The line was always there - pregnancy just inked it in. What it is, why it darkens, and when it fades.

Line art - cleanser and moisturiser on a tray

First-trimester skincare: what to pause, what t...

Aakanksha Bhagwatkar

The short pause list, the long keep list, and a routine that survives morning sickness.

First-trimester skincare: what to pause, what t...

Aakanksha Bhagwatkar

The short pause list, the long keep list, and a routine that survives morning sickness.

Line art - magnifying glass over an oil bottle

How to choose a belly oil (and read its label l...

Aakanksha Bhagwatkar

The four-line label check that sorts honest belly oils from marketing in a bottle - including how to judge ours.

How to choose a belly oil (and read its label l...

Aakanksha Bhagwatkar

The four-line label check that sorts honest belly oils from marketing in a bottle - including how to judge ours.

Line art - body oil bottle on folded linen

When do stretch marks start - and can you preve...

Aakanksha Bhagwatkar

Weeks 20–28 is the usual window, genetics holds the pen - and the honest answer about prevention that most brands won't print.

When do stretch marks start - and can you preve...

Aakanksha Bhagwatkar

Weeks 20–28 is the usual window, genetics holds the pen - and the honest answer about prevention that most brands won't print.

Line art - a tube resting in an open drawer

Retinol and pregnancy: the one to pause

Aakanksha Bhagwatkar

Stop the retinol, skip the panic - what the caution is actually about, what to do if you used it before the test, and the swap that works.

Retinol and pregnancy: the one to pause

Aakanksha Bhagwatkar

Stop the retinol, skip the panic - what the caution is actually about, what to do if you used it before the test, and the swap that works.

Line art - henna cone drawing a paisley on a palm

Hair colour and mehendi during pregnancy

Aakanksha Bhagwatkar

Colouring is considered low-risk with a few sensible tweaks, natural mehendi is fine - and one product deserves a hard no.

Hair colour and mehendi during pregnancy

Aakanksha Bhagwatkar

Colouring is considered low-risk with a few sensible tweaks, natural mehendi is fine - and one product deserves a hard no.

Ask us on WhatsApp

The things nobody tells you - ask, and we answer plainly. If anything feels severe or sudden, that’s a doctor conversation, not a product one.